The Role of Corporate Communication in Strategic Planning – Complete Phd and Masters Thesis

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Table of Contents:

Chapter 1: Introduction
1.1 Background of the Study
1.2 Research Problem
1.3 Research Questions
1.4 Significance of the Study
1.5 Definition of Key Terms

Chapter 2: Literature Review
2.1 Concept of Corporate Communication
2.2 Strategic Planning in Organizations
2.3 The Relationship between Corporate Communication and Strategic Planning
2.4 The Importance of Corporate Communication in Strategic Planning
2.5 Current Trends and Practices in Corporate Communication and Strategic Planning

Chapter 3: Research Methodology
3.1 Research Design
3.2 Data Collection Methods
3.3 Sampling Techniques
3.4 Data Analysis Techniques
3.5 Ethical Considerations

Chapter 4: Discussion of Findings
4.1 Analysis of Data
4.2 Comparison with Literature Review
4.3 Implications for Practice
4.4 Recommendations for Future Research

Chapter 5: Conclusion and Summary
5.1 Summary of Findings
5.2 Conclusion
5.3 Contributions to Knowledge
5.4 Practical Implications
5.5 Limitations of the Study
5.6 Suggestions for Further Research

Brief Overview:

Corporate communication plays a critical role in strategic planning within organizations. Effective communication is essential for aligning organizational goals, building relationships with stakeholders, managing reputation, and achieving competitive advantage. This project aims to explore the role of corporate communication in strategic planning and provide insights into how organizations can leverage communication strategies to drive their strategic objectives.

The literature review will examine key concepts related to corporate communication and strategic planning, as well as the interplay between these two functions. The research methodology will outline the approach taken to investigate this topic, including data collection methods, sampling techniques, and data analysis procedures.

The discussion of findings will present the results of the research, analyzing the relationship between corporate communication and strategic planning and discussing the implications for practice. The conclusion and summary will summarize the key findings, highlight the contributions to knowledge, and provide recommendations for future research in this area.

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