The impact of social comparison on self-esteem in social media use – Complete Phd and Masters Thesis

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Introduction

Social media has become an integral part of our daily lives, with millions of users engaging in various social networking platforms to connect with others, share experiences, and seek validation. One of the underlying motives for social media use is the tendency to engage in social comparison, where individuals assess their own qualities and attributes in relation to others. This phenomenon has been linked to self-esteem, as people often compare themselves to others in terms of appearance, achievements, and lifestyles, leading to either positive or negative feelings about oneself.

The impact of social comparison on self-esteem in social media use has been a topic of interest among researchers, as studies have shown conflicting results regarding its effects. Some studies suggest that exposure to idealized images and curated profiles on social media can lead to lower self-esteem and increased feelings of inadequacy, while others argue that social comparison can have a positive impact on self-esteem by motivating individuals to improve themselves.

This thesis aims to explore the relationship between social comparison and self-esteem in the context of social media use. By examining the underlying mechanisms and factors that influence this relationship, this study seeks to provide a comprehensive understanding of how social comparison affects individuals’ self-esteem in the digital age.

Table of Contents

Chapter 1: Introduction
1.1 Introduction
1.2 Background of the study
1.3 Problem statement
1.4 Objectives of the study
1.5 Limitations of the study
1.6 Scope of the study
1.7 Significance of the study
1.8 Structure of the thesis
1.9 Definition of terms

Chapter 2: Literature Review
2.1 Theoretical framework
2.2 Definition of social comparison
2.3 Self-esteem and its domains
2.4 Social media use and its impact on self-esteem
2.5 Factors influencing social comparison on social media
2.6 Positive and negative effects of social comparison
2.7 Previous research on social comparison and self-esteem
2.8 Critiques and gaps in current literature
2.9 Summary of literature review
2.10 Hypotheses development

Chapter 3: Research Methodology
3.1 Research design
3.2 Population and sample
3.3 Data collection methods
3.4 Variables and measurements
3.5 Data analysis techniques
3.6 Ethical considerations
3.7 Research limitations
3.8 Summary of research methodology

Chapter 4: Discussion of Findings
4.1 Descriptive statistics
4.2 Hypothesis testing
4.3 Interpretation of results
4.4 Discussion of findings in relation to existing literature
4.5 Implications for theory and practice
4.6 Recommendations for future research

Chapter 5: Conclusion and Summary
5.1 Summary of key findings
5.2 Theoretical contributions
5.3 Practical implications
5.4 Limitations of the study
5.5 Recommendations for future research
5.6 Conclusion

Thesis Overview: The Impact of Social Comparison on Self-Esteem in Social Media Use

Social media platforms have become ubiquitous in our society, shaping the way we communicate, socialize, and perceive ourselves. The rise of social comparison on these platforms has raised concerns about its impact on individuals’ self-esteem. This thesis aims to explore the relationship between social comparison and self-esteem in the context of social media use, examining the underlying mechanisms and factors that influence this relationship.

Chapter 1 provides an introduction to the study, including the background, problem statement, objectives, limitations, scope, significance, structure of the thesis, and definition of terms. Chapter 2 reviews the existing literature on social comparison, self-esteem, social media use, and their interplay. Chapter 3 outlines the research methodology, including the design, population, sample, data collection methods, variables, measurements, and analysis techniques.

Chapter 4 presents a discussion of findings, including descriptive statistics, hypothesis testing, interpretation of results, and implications for theory and practice. Finally, Chapter 5 offers a conclusion and summary of the key findings, theoretical contributions, practical implications, limitations, recommendations for future research, and a conclusion on the impact of social comparison on self-esteem in social media use.

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