The effectiveness of customer journey analytics in omnichannel marketing and retailing – Complete Phd and Masters Thesis

[ad_1] Table of Contents Chapter One: Introduction 1.1 Background of the Study 1.2 Problem Statement 1.3 Research Questions 1.4 Objectives of Study 1.5 Significance of the Study 1.6 Limitations of Study 1.7 Scope of Study…

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