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Introduction

Instagram has become a popular platform for artists to showcase their work, including street art. This form of urban art has gained significant attention in recent years, with cities around the world showcasing vibrant and unique pieces on their streets. Local street artists often use Instagram accounts and hashtags to reach a wider audience and gain recognition for their work. This thesis will explore the role of Instagram in highlighting local street art, examining how social media platforms can be used to promote and preserve urban art.

Chapter 1: Introduction
1.1 Introduction
1.2 Background of study
1.3 Problem Statement
1.4 Objective of study
1.5 Limitation of study
1.6 Scope of study
1.7 Significance of study
1.8 Structure of the Thesis
1.9 Definition of terms

Chapter 2: Literature Review
– Evolution of street art
– Impact of social media on art
– Instagram as a platform for artists
– Local street art movements
– Use of hashtags in art promotion
– Community engagement through street art
– Preservation of street art
– Cultural significance of urban art
– Ethical considerations in street art documentation
– Case studies of successful Instagram accounts

Chapter 3: Research Methodology
– Research design
– Data collection methods
– Sampling techniques
– Data analysis procedures
– Ethical considerations
– Research limitations
– Validity and reliability
– Justification of methods

Chapter 4: Discussion of Findings
– Analysis of Instagram accounts
– Engagement levels of followers
– Impact on local street art scene
– Challenges faced by artists on social media
– Collaborations and partnerships
– Success stories in art promotion
– Comparison with traditional art marketing strategies

Chapter 5: Conclusion and Summary
– Summary of key findings
– Contributions to the field
– Recommendations for future research
– Conclusion on the role of Instagram in highlighting local street art

Thesis Overview

In recent years, Instagram has emerged as a powerful tool for artists to showcase their work and connect with a global audience. This thesis will focus on the use of Instagram accounts and hashtags in highlighting local street art, exploring how social media platforms can impact urban art movements. The literature review will provide an overview of the evolution of street art, the role of social media in art promotion, and the cultural significance of urban art. The research methodology will outline the methods used to collect and analyze data on Instagram accounts and their impact on local street art scenes. The discussion of findings will present an analysis of successful Instagram accounts, engagement levels of followers, and challenges faced by artists on social media. The conclusion will summarize key findings and suggest recommendations for future research in this field. Overall, this thesis aims to contribute to the understanding of how Instagram can be used as a tool to highlight and promote local street art, fostering a greater appreciation for urban art in the digital age.

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