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Introduction
With the increasing use of smartphones and the rise of the digital economy, the demand for online food delivery services has been steadily growing. In response to this trend, many local restaurants have started offering delivery services through third-party apps such as UberEats and Grubhub. However, these apps often charge high commissions and fees, making it difficult for small local restaurants to compete.
This thesis aims to address this problem by developing a mobile app specifically designed for local food delivery services. The app will help local restaurants connect directly with customers, enabling them to offer faster and more affordable delivery options. By cutting out the middleman, restaurants will be able to increase their profits while providing a better experience for their customers.
Table of Contents
Chapter 1: Introduction
1.1 Introduction
1.2 Background of study
1.3 Problem Statement
1.4 Objectives of the study
1.5 Limitations of the study
1.6 Scope of the study
1.7 Significance of the study
1.8 Structure of the thesis
1.9 Definition of terms
Chapter 2: Literature Review
2.1 Overview of the online food delivery industry
2.2 Current challenges faced by local restaurants
2.3 The role of mobile apps in the food delivery sector
2.4 Success factors for food delivery apps
2.5 Customer preferences in online food delivery
2.6 Impact of third-party delivery services on local restaurants
2.7 Case studies of successful local food delivery apps
2.8 Regulations and legal considerations for food delivery apps
2.9 Emerging trends in the online food delivery industry
2.10 Gaps in existing research on local food delivery services
Chapter 3: Research Methodology
3.1 Research design
3.2 Data collection methods
3.3 Sampling strategy
3.4 Data analysis techniques
3.5 Ethical considerations
3.6 Pilot testing
3.7 Reliability and validity
3.8 Limitations of the research
Chapter 4: Discussion of Findings
4.1 Analysis of data
4.2 Comparison with existing literature
4.3 Implications for local restaurants
4.4 Recommendations for future research
4.5 Practical implications for the development of the mobile app
Chapter 5: Conclusion and Summary
5.1 Recap of key findings
5.2 Contributions to the field
5.3 Limitations of the study
5.4 Future research directions
5.5 Conclusion
Thesis Overview
The online food delivery industry has undergone significant growth in recent years, with consumers increasingly relying on mobile apps to order food from their favorite restaurants. However, existing third-party delivery services often charge high fees and commissions, making it difficult for local restaurants to compete.
This thesis aims to develop a mobile app specifically tailored to meet the needs of local restaurants, allowing them to offer fast and affordable delivery options to their customers. By connecting directly with customers through the app, local restaurants can increase their profits and improve customer satisfaction.
Through a comprehensive literature review, research methodology, and discussion of findings, this thesis will provide valuable insights into the challenges and opportunities in the local food delivery sector. The conclusions drawn from this research will help inform the development of the mobile app and provide a roadmap for future research in this area.
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