Investigating the use of voice assistants in banking and financial services – Complete Phd and Masters Thesis

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Introduction

Voice assistants have become increasingly popular in various industries, including banking and financial services. These artificial intelligence-powered tools allow users to interact with technology using voice commands, providing a more convenient and efficient way to access information and complete tasks. As the use of voice assistants continues to grow, it is important to understand how they are being utilized in the banking and financial services sector.

This thesis aims to investigate the use of voice assistants in banking and financial services, exploring the benefits, challenges, and potential applications of this technology. By examining current practices and identifying areas for improvement, this research seeks to contribute to the existing body of knowledge on voice assistants and help inform future developments in the field.

Table of Contents

Chapter 1: Introduction
1.1 Introduction
1.2 Background of Study
1.3 Problem Statement
1.4 Objective of Study
1.5 Limitation of Study
1.6 Scope of Study
1.7 Significance of Study
1.8 Structure of the Thesis
1.9 Definition of Terms

Chapter 2: Literature Review
2.1 Overview of Voice Assistants
2.2 Adoption of Voice Assistants in Banking and Financial Services
2.3 Benefits of Using Voice Assistants in Banking
2.4 Challenges of Implementing Voice Assistants in Financial Services
2.5 Current Applications of Voice Assistants in Banking
2.6 User Perception and Acceptance of Voice Assistants
2.7 Security and Privacy Concerns
2.8 Future Trends in Voice Assistant Technology
2.9 Comparative Analysis with Other Technologies
2.10 Regulatory Environment for Voice Assistants in Banking

Chapter 3: Research Methodology
3.1 Research Design
3.2 Data Collection Methods
3.3 Sampling Techniques
3.4 Data Analysis Procedures
3.5 Ethical Considerations
3.6 Pilot Study
3.7 Variables Measurement
3.8 Validity and Reliability

Chapter 4: Discussion of Findings
4.1 Overview of Study Participants
4.2 Analysis of Survey Results
4.3 Comparison of Findings with Literature
4.4 Implications for Banking and Financial Services
4.5 Recommendations for Future Research
4.6 Practical Applications of Study Findings
4.7 Limitations of the Study
4.8 Conclusion

Chapter 5: Conclusion and Summary
5.1 Summary of Key Findings
5.2 Contributions to Knowledge
5.3 Implications for Practice
5.4 Recommendations for Further Research
5.5 Conclusion

Thesis Overview

The use of voice assistants in banking and financial services is a relatively new phenomenon that has the potential to revolutionize the way customers interact with financial institutions. This thesis aims to investigate the current state of voice assistant technology in the banking industry, exploring the benefits, challenges, and potential applications of this emerging technology.

Chapter 1 provides an introduction to the study, outlining the background, problem statement, objectives, limitations, scope, significance, structure of the thesis, and definitions of key terms. Chapter 2 presents a comprehensive literature review on voice assistants in banking and financial services, covering topics such as adoption, benefits, challenges, applications, user perception, security concerns, future trends, comparative analysis, and regulatory environment.

Chapter 3 outlines the research methodology, including research design, data collection methods, sampling techniques, data analysis procedures, ethical considerations, pilot study, variables measurement, and validity and reliability. Chapter 4 discusses the findings of the study, analyzing survey results, comparing findings with the literature, discussing implications for banking and financial services, providing recommendations for further research, and acknowledging study limitations. Chapter 5 offers a conclusion and summary of the key findings, contributions to knowledge, implications for practice, recommendations for further research, and a conclusion.

Overall, this thesis aims to contribute to the existing body of knowledge on voice assistants in banking and financial services, offering insights that can inform future developments in the field and help financial institutions better leverage this technology to enhance customer experiences and streamline operations.

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