Introduction
Corporate Venture Capital (CVC) has emerged as a popular investment strategy for corporations seeking to gain access to innovative technologies, expand their market reach, and drive strategic growth. CVC involves corporations making equity investments in early-stage startups in exchange for financial returns and strategic benefits. However, the effectiveness of CVC investments can vary widely, with some corporations achieving significant success while others struggle to generate returns on their investments.
This Thesis focuses on exploring the investment strategies employed by corporations in the field of CVC and evaluating the performance measurement methods used to assess the success of these investments. By examining the various approaches taken by corporations in managing their CVC portfolios and measuring the impact of these investments, this research aims to provide valuable insights for both practitioners and academics in the field of corporate innovation and venture capital.
Table of Contents
Chapter 1: Introduction
1.1 Introduction
1.2 Background of study
1.3 Problem Statement
1.4 Objective of study
1.5 Limitation of study
1.6 Scope of study
1.7 Significance of study
1.8 Structure of the Thesis
1.9 Definition of Terms
Chapter 2: Literature Review
2.1 Overview of Corporate Venture Capital
2.2 Investment Strategies in Corporate Venture Capital
2.3 Performance Measurement in Corporate Venture Capital
2.4 Factors Influencing CVC Performance
2.5 Success and Failure Factors in CVC Investments
2.6 Relationship between CVC and Corporate Innovation
2.7 Comparison of CVC with Traditional Venture Capital
2.8 CVC Trends and Best Practices
2.9 Challenges and Opportunities in CVC
2.10 Theoretical Frameworks in CVC Research
Chapter 3: Research Methodology
3.1 Research Design
3.2 Data Collection Methods
3.3 Sample Selection
3.4 Data Analysis Techniques
3.5 Measurement of Variables
3.6 Research Hypotheses
3.7 Research Model
3.8 Ethical Considerations
Chapter 4: Discussion of Findings
4.1 Overview of Study Results
4.2 Analysis of Investment Strategies
4.3 Evaluation of Performance Measurement Methods
4.4 Comparison of CVC Success Factors
4.5 Implications for Practice
4.6 Recommendations for Future Research
Chapter 5: Conclusion and Summary
5.1 Summary of Findings
5.2 Conclusions
5.3 Contributions to Theory and Practice
5.4 Limitations of the Study
5.5 Suggestions for Further Research
Thesis Overview
Corporate Venture Capital (CVC) has gained prominence as a strategic tool for corporations to engage with the startup ecosystem, drive innovation, and secure future growth opportunities. However, the success of CVC investments is not guaranteed, and corporations must adopt effective investment strategies and performance measurement methods to maximize the value of their CVC portfolios. This Thesis aims to address this gap in the literature by examining the various approaches taken by corporations in managing their CVC investments and evaluating the performance measurement techniques used to assess the success of these investments.
Through a comprehensive review of the existing literature, this research will identify the key factors influencing CVC performance, explore the best practices in CVC investment strategies, and analyze the challenges and opportunities in the field of corporate venture capital. By conducting empirical research to evaluate the effectiveness of different investment strategies and performance measurement methods, this study will provide valuable insights for corporations looking to enhance their CVC initiatives and achieve sustainable competitive advantage in the market.
Overall, this Thesis seeks to contribute to the existing body of knowledge on CVC by providing a deeper understanding of the factors driving CVC success and offering practical recommendations for corporations seeking to optimize their CVC investments. By bridging the gap between theory and practice, this research aims to inform strategic decision-making in the field of corporate innovation and venture capital, ultimately leading to enhanced performance and value creation for corporations engaged in CVC activities.
