Employer branding strategies for talent acquisition – Complete Phd and Masters Thesis

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Table of Contents:

Chapter 1: Introduction
1.1 Background of the Study
1.2 Problem Statement
1.3 Research Questions
1.4 Significance of the Study
1.5 Objective of Study
1.6 Limitation of Study
1.7 Scope of Study

Chapter 2: Literature Review
2.1 Employer Branding
2.2 Talent Acquisition
2.3 Relationship between Employer Branding and Talent Acquisition
2.4 Employer Branding Strategies
2.5 Impact of Employer Branding Strategies on Talent Acquisition

Chapter 3: Research Methodology
3.1 Research Design
3.2 Data Collection Methods
3.3 Sampling Techniques
3.4 Data Analysis Techniques

Chapter 4: Discussion of Findings
4.1 Analysis of Employer Branding Strategies
4.2 Evaluation of Talent Acquisition Practices
4.3 Relationship between Employer Branding Strategies and Talent Acquisition
4.4 Recommendations for Improvement

Chapter 5: Conclusion and Summary
5.1 Summary of Findings
5.2 Conclusion
5.3 Implications for Practice
5.4 Suggestions for Future Research

Brief Overview:
Employer branding strategies play a crucial role in attracting and retaining top talent in today’s competitive job market. In this final year project, we will explore the various strategies that organizations can utilize to enhance their employer brand and successfully attract top talent. We will also examine the impact of these strategies on talent acquisition and how they contribute to the overall success of an organization. By conducting a thorough literature review and engaging in primary research, we aim to provide valuable insights and recommendations for organizations looking to improve their talent acquisition efforts through effective employer branding strategies.

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